Privacy Policy
Last updated: May 13, 2026
Overview
Proto ("Proto", "we", "us", or "our") provides an AI-native EMR for direct-to-patient care. This Privacy Policy explains what information we collect through our website and related services, how we use it, and the choices you have. Use of Proto is governed by this policy together with our Terms of Service.
Information we collect
- Information you provide. When you book a call, request a demo, or contact us, we collect details such as your name, email address, organization, role, and any message you send.
- Usage data. We automatically collect log data such as IP address, browser type, pages viewed, referring URLs, and timestamps to operate and improve the site.
- Cookies and similar technologies. We use a minimal set of cookies and local storage for essential functionality and basic analytics. You can control cookies through your browser settings.
How we use information
- To respond to inquiries, schedule calls, and provide requested materials.
- To operate, maintain, secure, and improve our website and services.
- To communicate updates about Proto, including matters related to our wind-down and any IP or asset sale processes.
- To comply with legal obligations and enforce our agreements.
How we share information
We do not sell personal information. We share information only with service providers who help us operate the site (such as hosting, scheduling, and analytics providers), with professional advisors, with parties involved in a corporate transaction (including a potential IP or asset sale), or when required by law.
Data retention
We retain personal information for as long as needed to fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect information. No method of transmission or storage is fully secure, and we cannot guarantee absolute security.
Your choices and rights
Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal information, and to object to certain processing. To exercise these rights, contact us using the details below.
Children's privacy
Proto is not directed to children under 13, and we do not knowingly collect personal information from children.
Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above. Material changes will be communicated through the site.
Contact us
Questions about this policy or our privacy practices? Email hello@theproto.ai.